Financial Services

AI-Powered Identity Attacks are Targeting Your People and Customers

Deepfakes and AI-enabled attacks on identity target trust-based interactions in financial services – GetReal verifies the content and identity behind every call, meeting, and transaction to stop threats before they cause damage.
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The Stakes in Financial Services

30%
of firms affected by deepfake video attacks on face biometrics or identity verification in the past 12 months

Source: Gartner

$8.6B
lost to investment scams in the U.S. in 2025

Source: FBI

60%
of executives say their firms lack protocols for deepfake risks

Source: FS-ISAC

Why Financial Services are in the Crosshairs‍

Trust in the people that show up in digital interactions is foundational to financial services today – and attackers exploit exactly that. Contact center agents and wealth advisors authenticate callers before resetting credentials or releasing funds. Biometrics in account opening and self-service channels are targets for synthetic and cloned media.

Inside the organization, finance teams authorize wire transfers based on executive instructions delivered via phone or video. Operatives from sanctioned entities gain insider access through hiring pipelines. Partners and vendors are impersonated to manipulate procurement and payments. The challenge is stopping fraud without treating customers, employees, and partners as suspects.

What’s at Risk

  • Fraud losses and operational disruption when AI-powered deception and impersonation leads to unauthorized payments, credential resets, or account takeover before transaction monitoring offers any recourse
  • Customer-facing and internal workflows at risk of control failure when synthetic media can bypass human judgement and voice, video, and biometric verification
  • Compliance risk and exposure when identity assurance gaps in front- and back-office interactions draw regulator scrutiny
  • Reputational damage and customer churn due to fraud or compromise traced to customer contact center fraud, IT help desk social engineering, candidate fraud, executive impersonation, or workforce integrity issues
How GetReal Protects Financial Services
The GetReal Trust and Authenticity Platform (GTAP) integrates into contact center, help desk, videoconferencing, executive communications, and other workflows to protect against identity attacks so that employees can focus on the customer and task at hand without degrading the customer experience.

Rigorous Deepfake Detection

Flag synthetic voices, faces, and media to defend agents, employees, biometric systems, or authorizations before damage is done. Deepfake detection grounded in forensic science pulls and packages evidence of manipulation required for fraud investigations and regulators.

Continuous Identity Verification

Know that the customer, employee, or any party in every digital interaction is who they claim to be. Flag identity inconsistencies across time and channels to expose imposters whether or not they deploy deepfakes.

Adaptive, Automated Response

Ensure consistent, compliant response to identity violations without burdening staff. Terminate calls, flag transactions, integrate with existing tools such as SIEM/SOAR, or escalate issues to fraud teams based on forensic evidence rather than human perception through seamless integrations.

Global Threat Intelligence

Identify and block members of known fraud rings and repeat offenders. Correlate attack patterns and stop adversaries in real time with curated threat intel spanning the financial services sector and your environment.

Download Product Data Sheet
Download Product Data Sheet
Download Product Data Sheet

Why Financial Services Leaders Choose GetReal

Financial services leaders choose GetReal to stop account takeover and payment fraud before money moves or access is granted — with forensic detection operating in real-time without slowing legitimate business.

Continuous verification across voice, video, and images strengthens identity assurance across front- and back-office workflows, closing gaps left by point-in-time checks. Cross-channel signals map automatically into a single evidence trail, so teams build defensible fraud cases faster for investigators and regulators.

As an FS-ISAC affiliate grounded in forensic science, GetReal brings recognized expertise in AI-powered identity attacks to financial services fraud and security programs.

See How AI-Powered Identity Attacks Target Financial Services Orgs Like Yours

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